WHAT MAKES SOCIAL MEDIA INFLUENCERS’ SOCIAL CAUSE COMMUNICATION SPECIAL? A SEMANTIC NETWORK ANALYSIS OF THEIR PHILANTHROPIC SOCIAL MEDIA POSTINGS
Angie Lee, Auburn University, Te-Lin Doreen Chung, Olivia Johnson
- 자료 유형
- 학술지 논문
- 발행일
- 발행 정보
- Global Fashion Management Conference · Global Alliance of Marketing and Management Associations
- 언어
- Crossref 미제공